In today's digital era. Having a website is crucial for any business or organization. However, having a website alone is not enough. You need to ensure that your website is visible and ranks high on search engine results pages.This is where Search Engine Optimization comes in.
Understanding SEO
SEO is the process of optimizing your website to rank higher in search engine results pages for specific keywords and phrases. It involves understanding how search engines work, what people search for, and the keywords and phrases they use.
Keyword Research
Keyword research is the foundation of SEO. It involves identifying the keywords and phrases your target audience uses to search for products or services like yours. There are several tools you can use to conduct keyword research, including Google Keyword Planner.